PPC Live The Podcast - The F*ck ups that led to Triumphs
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PPC Live The Podcast - The F*ck ups that led to Triumphs
On PPC Live The Podcast (formerly the PPCChat Roundup podcast), we shall be talking to guest who will share their f*ck ups that led to triumphs. From client selection fails to adding the wrong bids to setting Auto Apply Recommendations and everything in between. We shall share what the failure was a...
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EP331 - The £15,000 Landing Page Mistake ft Dale Olorenshaw
In this raw and revealing episode of PPC Live the podcast, Dale Olorenshaw, Head of Paid Media at StrategiQ, shares a mistake that cost £15,000 and ta...
EP330 - How Ignoring Red Flags Cost Us ft Chris Ridley
In this episode of PPC Live The Podcast, Anu Adegbola welcomes Chris Ridley, a paid media team lead at Evaluted, to discuss the importance of recogniz...
EP329 - Fired from My First PPC Job ft Jack Hepp
In this episode of PPC Live, Anu Adegbola interviews Jack Hepp, who shares his journey into digital marketing, including the challenges he faced, such...
Account Structures & PMax Fails ft Susan Yen
In this episode of PPC Live The Podcast, Anu Adegbola interviews Susan Yen, a seasoned PPC strategist, discussing her journey from New England to Texa...
EP327 - Black Friday Blackout: When Ad Schedules Go Wrong ft. Ayisha Yousef
Summary
In this episode of PPC Live, Anu Adegbola interviews Aisha Youssef, a paid media e-commerce specialist. They discuss Aisha...
EP326 - When Best Practices Backfire ft Aashna Makin
Summary
In this episode of PPC Live The Podcast, Anu Adegbola interviews Aashna Makin, a senior paid ad specialist with extensive...
EP325 - I Accidentally Spent a Client's Entire Year Budget in One Week ft Inderpaul Rai
In this conversation, Anu Adegbola and Inderpaul Rai discuss the importance of learning from mistakes in PPC management, the role of automation and AI...
EP324 - Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
In this episode of PPC Live The Podcast, Anu Adegbola interviews Adrienne Shaver, a PPC expert who shares her journey in the advertising industry. The...
EP323 - When PMAX Campaigns Go Zombie ft Dave Alexander
In this episode of PPC Live The Podcast, Anu Adegbola interviews Dave Alexander, a digital marketing professional specializing in Google Ads.
T...
EP322 - When Wrong Conversion Goals Led to Right Insights ft Reva Minkoff
In this episode of PPC Live, Reva Minkoff shares her extensive experience in digital marketing, focusing on the importance of learning from mistakes i...
EP331 - From Viral Tweet to Google's Watchlist ft Aaron Levy
In this episode of PPC Live, Anu Adegbola speaks with Aaron Levy, a seasoned PPC expert, about his journey in the industry, the importance of learning...
EP330 - How a £2K mistake made me a better PPC Manager ft. Matt Shenton
In this episode of PPC Live, Anu welcomes Matt Shenton from Croud, one of the biggest global agencies. Matt shares a candid story from his early caree...
EP329 - The £30K Mistake: When Too Many Leads Became a Problem ft Gareth Westhead
In this episode of PPC Live The Podcast, formerly known as PPC Chat Roundup, host Anu introduces the podcast's new format where she brings PPC experts...
EP328 - The Location Targeting Error That Strengthened Client Relations ft Elisabetta Nicoli
In this episode of PPC Live, formerly known as PPC Chat Roundup, host Anu introduces the show's new format where she will bring PPC experts to discuss...
EP327 - How a Blog Post Got Me Banned by Facebook — and Why I Don’t Regret It ft Sarah Sal
Navigating PPC Pitfalls: Lessons from Facebook Ad Expert Sarah SalIn this episode of PPC Live, host Anu introduces the podcast's new format, bringing...
EP326 - Clients We Should’ve Fired Sooner ft Sarah Stemen
In this episode of 'PPC Live The Podcast,' host Anu welcomes Sarah Stemen to discuss the intricacies of paid search marketing. They delve into the cha...
EP325 - Turning a 40% ROAS Mistake into Opportunity ft Kate Luke
In this episode of PPC Live,The Podcast, host Anu interviews Kate Luke, a seasoned head of digital with a passion for e-commerce. The episode focuses...
EP324 - The £20K Overspend: How Integrity Saved My Career ft Serge Nguele
In this episode of PPC Live, The Podcast, host Anu sits down with seasoned PPC professional Serge Nguele to discuss one of his biggest professional mi...
EP323 - The Double-Edged Sword of Building Your Brand ft Dii Pooler
Host Anu interviews digital marketing executive Dii Pooler (11+ years experience) about the dark side of personal branding in PPC. Dii shares a vulner...
EP322 - When Client Transparency Goes Wrong in PPC ft. Susan Richards-Benson
Susan Richards-Benson, a 20-year PPC veteran and independent contractor, shares her experience with a devastating account suspension that cost her cli...
EP321 - How Holiday Traffic Destroyed My Client's Lead Generation ft Peter Guba
In this candid episode of PPC Live The Podcast, host Anu sits down with Peter Guba, a Google Ads expert and founder of Profit Mill, to explore the raw...
EP320 - From $300K Mistakes to Management Gold ft Greg Finn
In this episode of PPC Live: The Podcast, host Anu chats with Greg Finn, co-founder of Cypress North, about the biggest mistakes he's witnessed in PPC...
EP319 - Why Red Flags Matter in Client Selection ft Kat Sale
In this episode of PPC Live The Podcast, host Anu interviews Kat Sale, co-founder of House of Performance, about a catastrophic client experience that...
EP318 - The £50 Bid Disaster ft Chris Nightingale
In this episode of PPC Live, host Anu interviews Chris Nightingale, founder of Can-Do Digital Marketing, about a significant mistake early in his PPC...
EP317 - How a $50,000 Mistake Became a Learning Opportunity ft Navah Hopkins
In this insightful PPC Live The Podcast episode, host Anu Adegbola welcomes industry powerhouse Navah Hopkins, Evangelist at Optmyzr and respected dig...
EP316 - When Good Clients Go Bad ft Jyll Saskin Gales
In this episode of PPC Live The Podcast, host Anu welcomes Google Ads coach and ex-Googler Jyll Saskin Gales to discuss a pivotal moment in her career...
EP315 - Evolving with Paid Search with Ameet Khabra
Q1 How has your journey in the industry been?
Q2 What are your biggest frustrations with the industry right now?
Q3 You only do smart bidd...
EP314 - Lead Gen & PMax Campaigns with Boris Beceric
#ppcchat Anu Adegbola chats with Paid Search expert Boris Beceric about account structure and AI
Q1 What is it like being a Linked...
EP313 - AI Client Side with Helen Dooner
#ppcchat Anu Adegbola chats with in-house Paid Search expert, Helen Dooner, about how her in-house team uses AI and giving PPC-ers advice on how to ap...
EP312 - Account Structure and AI with Chris Ridley
#ppcchat Anu Adegbola chats with Paid Search expert Chris Ridley, about account structure and AI
Q1. Does Account Structure Even M...
EP311 - PPC & AI with Matt Beswick
#ppcchat Anu Adegbola chats with in-house Paid Search expert Matt Beswick, about the latest updates in Search Marketing, giving PPC-ers advice on how...
EP310 - Finding Leads & Building Your Brand in Today’s Social Landscape
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 Do you use social media to ei...
EP309 - What now? Navigating ad platforms decisions
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 Much like Twitter before this...
EP308 - Doing Research in PPC
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Sarah Stemen (@runnerkik)
Q1 Do you do research as part of you...
EP307 - 2025 PPC predictions
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 What are your predictions for...
EP306 - BFCM How did it go?/Holiday wishlist
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 What was your overall impression of the BFC...
EP305 - Stopping Wasted Spend
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 What do you consider to be “w...
EP304 - Ethics in PPC
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 What does “ethical marketing”...
EP303 - PPC Horror Stories
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 What is a horror story regard...
EP302 - PPC in Q4 2024
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 Is the Q4 season a big deal f...